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West is best for British tourists

30 March 2012 09:10

Destinations such as St Lucia have seen soaring popularity among British holidaymakers

Destinations such as St Lucia have seen soaring popularity among British holidaymakers

Holiday destinations on the other side of the Atlantic are proving increasingly popular with UK tourists, according to new research.

The study, carried out by luxury holiday firm Hayes and Jarvis, found that tourist hotspots to the west of the UK such as Mexico, the US and St Lucia are all experiencing sky-rocketing popularity.

However, there were still holidaymakers heading the other way, thanks mainly to the enduring appeal of Dubai.

Commenting on the trend, Hayes and Jarvis' commercial director Niel Alobaidi said: "We have seen massive year-on-year growth in bookings heading west to the USA, Caribbean or Latin America, clearly highlighting the importance of value in driving customer demand."

Despite the attractions of some of the booming destinations, tourists are reminded that disruption of infrastructure can occur, especially in Latin America. Travellers are therefore advised to arrange travel insurance before departing.

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