Call for an instant quote
0345 90 80 161
Open Mon to Fri 09:00 - 17:30 | Sat 09:00 - 16:00 (GMT)
24 August 2012 09:19
Benidorm is appealing to a new crowd, according to research
Benidorm is being transformed into a trendy and desirable holiday hotspot, according to research.
Holiday Hypermarket said people are starting to look at the Costa Blanca resort in a different light and now regard it highly for entertainment and fashion.
A survey found two-thirds of customers would "go to Benidorm this summer" for such things as entertainment and beaches.
A separate poll by Very reinforced the suggestion Benidorm had gone upmarket, with people going to the destination this year spending highly ahead of their holiday on clothes and other essentials.
It was found Benidorm holidaymakers packed swimsuits and top-end fashion items to the costs of up to £644 - however they're also advised to save some cash for
travel insurance cover for their new purchases.
E-commerce manager at Holiday Hypermarket, Calum Macdonald, said: "Benidorm has come to represent British summer holidays abroad in Spain, whether that means relaxing on sandy beaches, enjoying the water parks or booking a flamenco show.
"There is indeed something for everyone in Benidorm."
01 March 2017
Asking people how their symptoms are affected when they go on holiday abroad could help doctors determine genuine allergies from suspected ones.
28 February 2017
A prestigious star rating service has announced its awards for 2017.
25 February 2017
Cancer diagnoses in England have reached record-high levels, official new data shows.
24 February 2017
Heathrow airport has issued delay and cancellation warnings, after Storm Doris reached nearly 90mph on its way to batter Britain.
23 February 2017
Bowel cancer could be cut by more than a third amid the development of a one-off screening test, new research suggests.
22 February 2017
Hundreds of thousands of people with a potentially fatal genetic blood condition have yet to be diagnosed with the condition, a charity is warning.
21 February 2017
New technology to provide detailed scans of patients could improve the recovery of people suffering with liver cancer, scientists have said.
18 February 2017
At least 10 Britons have been injured in a speedboat accident off the icy coast of Norway.
17 February 2017
Comedian David Baddiel is trying to highlight the "epidemic" of dementia as a killer of older people in a new documentary.
16 February 2017
The public has spoken and the world's favourite cruises are being honoured by a top cruise review site.
15 February 2017
The collaborative #SkiSafe campaign has been relaunched in a bid to raise safety awareness among winter sports enthusiasts.
14 February 2017
A new "age defying" hormone could offer a breakthrough in preventing kidney and heart disease in people who suffer from diabetes.