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08 May 2015 09:59
Nearly three-quarters of Brits admitted to getting sunburnt in the past year
Most Brits fail to check for signs of skin cancer as recommended each month, according to a new poll.
The British Association of Dermatologists (BAD) poll of 1,018 adults showed three in four would not know the disease's symptoms if they had them.
A further 72% of respondents claimed they had suffered sunburn over the past 12 months, while 84% admitted that skin cancer concerned them in the British weather.
How to stay safe in the sun
Of course, severe sunburn while holidaying abroad can result in tourists having to claim on their travel insurance for assistance. But they can prevent suffering sunburn by taking precautions. Following these few simple tips can help:
- use a high star-rated sunscreen with a minimum factor of 15
- if the sun is strong put on sunglasses, a T-shirt and a hat
- when the shadow is shorter than yourself this suggests the sun is at its strongest and you should find shade
- regularly check the local weather forecast so you don't get caught out without suncream
- drink lots of water
What the experts say
BAD's Johnathon Major called the prevalence of sunburn among Brits unearthed by its poll "shocking".
He said this was down to people under-estimating the harm sunburn does to the skin.
Professor Charlotte Proby, who specialises in dermatology, said increasing levels of skin cancer have become one of the "major" health concerns in the UK.
Dundee-based Prof Proby added that she would welcome a new culture in relation to sun protection, including regular skin checks.
She said this would help towards reducing deaths and cases of skin cancer.
Prof. Proby chairs the committee handling the prevention of skin cancer for BAD, which is staging various roadshow events throughout the UK.
Sun Awareness Week (May 4-10)
This event's mission is to educate everyone about the harm sun can bring and how people can safeguard themselves
More details on Sun Awareness Week
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