Call for an instant quote
0345 90 80 161
Open Mon to Fri 09:00 - 17:30 | Sat 09:00 - 16:00 (GMT)
25 September 2014 09:11
ABTA reveals more people are booking holidays online via their tablets and smartphones
Have you ever booked a holiday on your iPad? Then you're part of a rapidly growing trend.
Travel organisation ABTA says the number of people booking their hols via smartphones and tablets has risen sharply.
The number of bookings from mobile devices soared from one in 10 people to nearly a fifth in the past year and a half. Younger tech-savvy types are said to be behind this trend.
Three-quarters of people said booking via a tablet was convenient and saved them time. While booking a holiday on your tablet you may also want to check out travel insurance deals.
It is thought the rise in phablets - a smartphone with a larger, tablet-like screen - is also contributing to more mobile bookings.
Among the types of travellers most likely to use tablets to book holidays are 25 to 34-year-olds (27%), 35 to 44-year-olds (25%) and people with children under the age of five (40%).
However, the trusty laptop is still the most popular option, with 93% of folk using a laptop or PC to arrange their holiday. Why? More than 8 in 10 say it's the safest method booking a break.
ABTA communications chief Victoria Bacon says the figures show that people are confident both researching and booking holidays on tablets and phones.
She is urging travel agents to tailor their marketing to mobile device users and make sure transactions are secure to make the most of the trend. Looking for some good mobile apps for researching and arranging your next holiday? Check out our blogpost 3 web apps every traveller should know about.
18 February 2017
At least 10 Britons have been injured in a speedboat accident off the icy coast of Norway.
17 February 2017
Comedian David Baddiel is trying to highlight the "epidemic" of dementia as a killer of older people in a new documentary.
16 February 2017
The public has spoken and the world's favourite cruises are being honoured by a top cruise review site.
15 February 2017
The collaborative #SkiSafe campaign has been relaunched in a bid to raise safety awareness among winter sports enthusiasts.
14 February 2017
A new "age defying" hormone could offer a breakthrough in preventing kidney and heart disease in people who suffer from diabetes.
11 February 2017
Patients needing new life-saving medication could have to wait two years after the UK leaves the EU, experts are warning.
10 February 2017
Families looking to take a cheap break in the upcoming half term are often sorely disappointed, however new research suggests Cyprus is the best destination for a well-priced trip.
09 February 2017
Europe remains the world's number one region as a travel destination - but tourism growth is slowing down, a travel industry report has said.
08 February 2017
A terminal cancer patient is determined to fulfil his dream of climbing Mount Everest, despite having just months to live.
07 February 2017
One third of holidaying families will opt for a British break this year, new research suggests.
04 February 2017
The benefits of treating back pain with medication could be outweighed by the longer-term side effects, a study suggests.
03 February 2017
Better connectivity in the north of England would see millions more air passengers pass through the region, an independent commission has found.