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13 September 2011 11:50
'Holiday rivalry' is rife among British travellers, a survey claims
So-called 'holiday rivalry' is very much alive and kicking amongst British travellers, a new survey has revealed.
A study by travel agent www.sunshine.co.uk showed that two in five holidaymakers are willing to plan extravagant breaks simply to outdo their friends, colleagues or relatives.
These holidaymakers deliberately choose a destination they believe to be better than friends, family members or work colleagues have been on, the study revealed.
Even when concentrating on such one-upmanship, tourists will still be keen on grabbing the most competent
travel insurance deals available on the market.
A total of 50% of these tourists feel it is important for them to have a better break than their 'rivals', whereas 9% cite jealousy as the motivating factor for their trip.
Only 44% of the respondents feel happy when they hear about a friend's "lovely holiday abroad". Among the rest, 12% are envious and 6% feel "annoyed".
Sunshine.co.uk co-founder Chris Brown said: "While it's nice to hear that someone close to you or someone you get on well with at work has had a lovely holiday, it's hard not to feel a pang of jealousy.
"However, when booking a holiday, it's important people choose their location or resort based on what they like, not on what they think will look most impressive to others."
28 September 2016
The English tourism industry is predicted to grow faster than the overall economy every year for the next decade, according to new research.
27 September 2016
Monarch Airlines says its flights are operating as normal amid fears the firm is in financial trouble.
24 September 2016
Slim people who look physically healthy may still be at increased chance of being diagnosed with bowel cancer if they have raised insulin levels, according new research.
23 September 2016
Theresa May is being urged to give the go-ahead for flights to resume between the UK and Sharm el-Sheikh by the head of the cross-party parliamentary group on Egypt.
22 September 2016
Budget airline Jet2.com is to open its first base in the south of England at Stansted.
21 September 2016
Smoking rates have dropped to the lowest level on record in England, new figures show, suggesting messages about the health effects of cigarettes are hitting home.
20 September 2016
Concerns have been raised over flight disruptions caused by heavy drinking among passengers.
17 September 2016
British Airways' decision to launch direct flights from London to Tehran earlier this month positions Iran as one of the hottest destinations to visit in 2017, according to experts.
16 September 2016
More than 100 flights have been cancelled as French air traffic controllers go on strike again.
15 September 2016
Two thirds of MPs would support an expansion at Heathrow.
14 September 2016
TripAdvisor is launching a new homepage, making the booking of holiday activities and tours even easier.
13 September 2016
Travellers are to be charged to use fast lanes to get through passport checks in an attempt to cut queues.