Call for an instant quote
0345 90 80 161
Open Mon to Fri 09:00 - 17:30 | Sat 09:00 - 16:00 (GMT)
29 November 2011 09:23
Thomas Cook has launched an advertising campaign in a bid to reverse its recent dip in fortunes
Thomas Cook will try to reverse a 30% slump in bookings suffered last week with an advertising campaign reassuring holidaymakers it is safe to book with the company.
The firm will take out a series of adverts in national newspapers from tomorrow featuring a letter from interim chief executive Sam Weihagen which will assure holidaymakers it is business as usual at the beleaguered company.
The firm's shares suffered a 75% plunge last week amid concerns it could collapse, but the shares bounced back by 30% today after a £100 million funding lifeline from its banks was confirmed.
The company's troubles are a timely reminder that it is wise to have
travel insurance cover from the moment your holiday is booked in case of unexpected events.
Thomas Cook's bid to woo back customers comes as rival firm TUI Travel tried to take advantage of their woes by running prominent adverts claiming: "Another holiday company may be experiencing turbulence, but we are in really great shape."
28 April 2017
Holidaymakers will be able to jet off to eight new destinations from Belfast next summer, following the expansion of a budget airline.
27 April 2017
The port city of Liverpool is to be the starting point of the biggest round the world ocean race.
26 April 2017
Nearly three-quarters of patients diagnosed with cancer in A&E had previously seen their GP with related symptoms, according to research.
25 April 2017
Researchers recently suggested cycling could reduce the risk of cancer - and now a campaign has launched urging people to get on two wheels.
22 April 2017
The flag for Britain will be flown on a global scale at the forthcoming Clipper Round the World Race.
21 April 2017
Want to lower your risk of suffering cancer or heart disease? Then get on your bike.
20 April 2017
Researchers have made a significant breakthrough in understanding the way in which breast cancer grows and spreads.
19 April 2017
Budget airline easyJet has apologised over an incident in which two passengers were ordered to leave an overbooked flight.
14 April 2017
Holidays have topped the priority lists of people approaching retirement, with close to two thirds (64%) aiming to go on more trips once they leave the world of work behind.
13 April 2017
A major bank has outlined plans to become more "dementia-friendly".
12 April 2017
Restrictions should be put in place to curb the drinking of alcohol before early-morning flights, a House of Lords committee has suggested.
11 April 2017
Drivers heading to airports and ferry ports this bank holiday weekend have been told to expect heavy traffic.