Call for an instant quote 0345 90 80 161
Open Mon to Fri 08:30 - 19:00 | Sat 09:00 - 16:00 (GMT)
28 May 2012 12:50
Adventure holidays, such as kayaking and safari trips, are more popular after a mid-life awakening
UK residents undergo a dramatic 'mid-life awakening' when it comes to going on holiday, according to new research.
In a study put together by YouGov, figures show that more than a third of Britons feel they are likely to get more adventurous with age, while more than half believe in the mid-life awakening effect inspiring more thrill seeking in later life.
The survey also shows a range of reasons why people are less likely to head out on adventure holidays in early life. While money was the single biggest factor, stopping 56% of people from pushing the boat out, a lack of time and family commitments were also major factors, being the biggest hurdle for 35% and 28% of younger travellers respectively.
In other figures, the type of holiday people consider to be adventurous was revealed to stretch far beyond the obvious candidates. While activity holidays such as safari tours were considered to be taking a walk on the wild side by two thirds of respondents, learning ballroom dancing tickled a quarter of the nation's sense of adventure while one in six feel a package holiday is quite risky enough.
Commenting on the findings, general manager of Discovery Networks UK and Ireland Susanna Dinnage said: "This study reminds us that it's never too late to step out of your everyday routine and take on a new and exciting challenge."
The new findings have led observers to remind those taking adventure holidays that no matter how well organised a trip, accidents are a constant possibility on more extreme pass times and that sport travel insurance is a vital part of holiday planning.
Copyright Press Association 2012
08 August 2019
Want to explore off the beaten track? Discover your new Grecian paradise in one of these secluded island locations...
[more...]
Find your favourite Greek food with our guide on how to let your taste buds explore the delicious flavours of Greece.
Ever wondered what life was like in Ancient Greece? Explore the city that many call the birthplace of Western civilisation by visiting these fantastic attractions in the legendary city of Athens.
Which Greek Island should I visit? A common question if you want to experience the beauty of Greece's many islands. Find the answer in our quick guide to ten of the best.
02 August 2019
What's the best beach resort in Portugal? Find out with our guide to some of the best seaside getaways Portugal has to offer...
Want to experience the taste of Portugal? Make sure you're hungry when you try some of these excellent foods that showcase the best of Portuguese cuisine.
Ready to explore one of Central Europe's grandest cities? Check out these must-see attractions in Hungary's beguiling capital, Budapest...
The Hungarian Grand Prix is one of the best motorsport experiences around, and here's everything you need to know if you're going this summer.
17 July 2019
Heading to Porto? Get more out of your visit and explore the best things to eat, drink and do in Portugal's second city with these great tips.
Want to experience a different side of Portugal? Check out one of these great destinations that lie a step or two away from the standard tourist trail...
08 July 2019
Want to taste the real France? Experience the best French food and drink at one of these excellent foodie festivals. Perfect for food and wine lovers everywhere!
Tired of the same old travel options? Explore the best travel experiences at one of these weird and wacky festivals from around the world.