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New Zealand wins environmental award

26 January 2009 07:38

New Zealand wins environmental award

New Zealand has been crowned the overall winner of the global Virgin Holidays Responsible Tourism Awards, which was handed out at the World Travel Market.

The accolade is intended to recognise individual nations for their contribution to environmentally friendly tourism.

In addition to recognising New Zealand's green credentials, the judges also crowned it the best destination for its national, strategic approach to sustainable tourism.

The panel commented: "If more national governments followed their example, tourism would make a much more positive contribution around the world."

Some 13 additional awards were also handed out, recognising individuals in the sector as well as entire countries.

The best personal contribution award went jointly to Jane Ashton, TUI Travel's head of sustainable development, and Diana McIntyre-Pyke of the Countrystyle Community Tourism network in Jamaica.

New Zealand was also voted the number one long-haul travel destination in this year's Reader's Travel Awards. ADNFCR-1320-ID-18875543-ADNFCR