Holidays booked online because of 'convenience'
26 January 2009 10:21
Holidaymakers who book their holidays online do so for 'convenience' reasons, it has been claimed.
Kate Shipp, a researcher for Which? Holiday magazine, has said tourists do so because not only do they not need to leave their desk, they also can select a holiday to suit their own circumstances.
She also claims that the websites which didn't require a user to register were the ones which served to frustrate the user the least and those that were most flexible made good travel websites.
However, the 20 million consumers that book their holidays online in a DIY style have today been warned by the Civil Aviation Authority that they are not covered under their financial protection scheme.
Therefore if the company a holiday is booked through goes bankrupt, then the holidaymakers will not get their money back, so they are advised take out holiday insurance against this.
With the continuing trend of customers booking a holiday online, last year TravelMole suggested that the number of high street travel agents still in existence in five years time could be as little as 2,000.