All Policies Include Enhanced COVID-19 Cover

Coronavirus FAQs

Questions about cover for coronavirus? Read our FAQs and find out what our policies can do for you. If you would like to contact us, please note we are currently only available 09:00 to 17:30 Monday to Friday due to reduced operational capacity. Thank you.

E-books popular for holiday reads

14 August 2012 11:02

More tourists are using e-readers while on holiday, research showed

More tourists are using e-readers while on holiday, research showed

Holidaymakers prefer e-books to paperbacks when reading on their travels, a poll has suggested.

More than half of tourists who read when they were away opted for e-readers, such as the Kindle, rather than a conventional book.

But the result was close - with 51% of people opting for an e-reader compared to 49% who preferred a good old book.

Travel agency www.sunshine.co.uk questioned 1,928 adults who had taken a trip abroad in the past year about their holiday reading habits.

They found the devices were most popular with those aged 40 and above and that 44% of users said they chose e-readers because they were easier to hold.

Travellers who favoured traditional books said they "simply preferred" them or that e-readers were too expensive.

Tourists who take their e-readers on holiday with them should make sure they have comprehensive travel insurance. Get £5 million medical cover, baggage protection and much more with World First Travel Insurance.