E-books popular for holiday reads

14 August 2012 11:02

More tourists are using e-readers while on holiday, research showed

More tourists are using e-readers while on holiday, research showed

Holidaymakers prefer e-books to paperbacks when reading on their travels, a poll has suggested.

More than half of tourists who read when they were away opted for e-readers, such as the Kindle, rather than a conventional book.

But the result was close - with 51% of people opting for an e-reader compared to 49% who preferred a good old book.

Travel agency www.sunshine.co.uk questioned 1,928 adults who had taken a trip abroad in the past year about their holiday reading habits.

They found the devices were most popular with those aged 40 and above and that 44% of users said they chose e-readers because they were easier to hold.

Travellers who favoured traditional books said they "simply preferred" them or that e-readers were too expensive.

Tourists who take their e-readers on holiday with them should make sure they have comprehensive travel insurance. Get £5 million medical cover, baggage protection and much more with World First Travel Insurance.

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