Call for an instant quote 0345 90 80 161
Open Mon to Fri 08:30 - 19:00 | Sat 09:00 - 16:00 (GMT)
Or call 0345 90 80 161
25 September 2017 09:10
Thomas Cook says it's the first travel firm to offer the service
Thomas Cook has launched a new service that will enable holidaymakers to select which hotel room they want, before even boarding a flight.
The tour operator's new Choose Your Room option is similar to that offered on flights that allow you to pre-book your seat online to secure a window seat or extra leg room.
A bespoke service
The firm says adding personalisation features will improve customer experience and says it's the first to launch the innovative new product.
Chris Mottershead, Thomas Cook's UK managing director, said: "We know our customers don't stand still and have higher expectations of their holidays than ever before.
"This great new service allows us to raise the bar in terms of the quality, value and service we can offer customers staying in our hotels."
Expansion plans
Some 50 hotels will launch the service, with plans to expand to around 300 accommodation venues by summer 2018.
After booking a trip, customers can view floor plans of their hotel online and choose which specific room they would like to stay in.
Families can pick one closer to the kids' pool or close to family members, while travellers obsessed with uploading their snaps to social media can pick the rooms with the best views.
The option is available six days before the trip and will cost £26 (30 euro) per holiday booking.
"We have always prided ourselves as a pioneer in the travel industry and this innovation is receiving overwhelmingly positive feedback from the customers who've taken advantage of it," added Mr Mottershead.
Planning a family holiday? Make sure everyone's covered with our family travel insurance.
07 June 2019
Get hitched without a hitch! Here are our top tips on how to choose your perfect wedding location abroad, covering everything from food to legalities.
[more...]
03 June 2019
Want to get into surfing but not sure where to go? Here's where you should be heading to get the best beginner waves around the world.
Heading to the showpiece event of women's football in France this summer? Here's everything you need to know about England's venues for France 2019.
Get more out of your smartphone when you go travelling by downloading these travel apps and make your trip easier at the touch of a button.
24 May 2019
Heading to the football in Baku but don't know what else to do? Explore the hip and trendy crossroad of Europe and the Middle East and experience the fast-growing phenomenon, Azerbaijan.
Two of London's top football teams head east in search of silverware on May 29. If you're heading to Baku for the final, here's our guide on what you need to know before you go...
17 May 2019
There's more to Monaco than the Grand Prix. Discover the magic of the Mediterranean principality with our guide to what you must see in Monaco.
15 May 2019
Are you heading to one of Europe's best music festivals this summer? Then make sure you read our top ten tips before you leave...
What makes the Monaco Grand Prix so special? From a royal guestlist to a challenging circuit, we take a look at why the Monte Carlo Formula 1 race is so prestigious...
Get inspired for a summer of music, travel and adventure with our guide to some of the best music festivals around Europe.
07 May 2019
Thinking of visiting Spain? There are some excellent reasons to explore the country this spring and summer, from football finals to eating snails - so don't miss out!
Want to learn a new language without the hassle of going to classes? Check out our guide to the best free apps on the market and get yourself holiday-ready in no time.