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31 May 2013 09:15
Safety first: But many children are unaware of the sun's dangers, according to a new survey
A new survey suggests that a fifth of children overall intend to sunbathe without sun cream this summer.
Superdrug's poll of 1,000 children aged six to 16 found half of those aged six to eight years want a bronzed complexion. It found a third of children will sunbathe at "every available opportunity".
The findings emphasise the need to get trusted medical travel insurance as holidaymakers never know when their children are going to suffer sunburn. Richard Cryne, Superdrug's sun care buyer, called the poll's results "really alarming". He said they show children have little regard or knowledge of the sun's dangers or the consequences of spending time in the burning sun without protection.
He added: "The average person receives 80% of their lifetime exposure to the sun by the time they're 18 years old. This means that good childhood habits when it comes to being safe in the sun aren't just a matter of preventing painful sunburn but can cause a real tangible difference to a person's chance of avoiding skin cancer later in life.
"That's why this summer we're working with national skin charity Skcin on the Sun Safe Schools campaign and hope to sign up 1,000 schools and nurseries to the awards scheme this year."
02 March 2019
A Flybe flight was forced to abort take-off due to the cabin filling with "smoke" while it was accelerating along the runway at Exeter Airport.
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01 March 2019
Holidaymakers will soon be able to take advantage of the first direct flight from London to Scotland's Western Isles after Loganair announced three new routes.
28 February 2019
Over one in five women in the UK wrongly think a smear test can detect ovarian cancer, new research has revealed.
27 February 2019
One in 10 UK adults over the age of 40 is living with Type 2 diabetes, new analysis suggests - but the real figure could be much higher.
26 February 2019
British Airways has revealed the second of its series of retro liveries being recreated as part of the airline's 100th birthday celebrations.
23 February 2019
The price of a prescription in England is set to rise again, the Government has announced, in a move some campaigners have called disappointing.
22 February 2019
Just half an hour of exercise every morning could be as effective as drugs at lowering daily blood pressure, research suggests.
21 February 2019
A British man accidentally used the wrong passport to fly from Prague to the UK, leaving his friend stranded in the Czech capital.
19 February 2019
Hundreds of passengers have had their travel plans cancelled following the collapse of airline flybmi.
16 February 2019
Holidaymakers were left fuming after a "lack of clarity" over Brexit led a Romanian airline to cancel flights from Liverpool's John Lennon Airport.
15 February 2019
British Airways celebrated Valentine's Day with a special flight where all members of the cabin crew were couples who work for the airline.
14 February 2019
The "concerning" level of stigma surrounding the human papilloma virus (HPV) could be putting some women off going for vital check-ups, campaigners are warning.