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13 February 2014 09:08
More skiers are wearing helmets, a poll has revealed
As many as 71% of Telegraph Travel readers who ski now wear a helmet on the slopes following Michael Schumacher's accident.
This is according to a poll undertaken in the wake of the retired German Formula One driver's off piste accident in Méribel on December 29, from which he is still in a coma.
British retailers have also reported a huge hike in ski helmet sales.
Adventurous holidaymakers who love the challenge of the slopes can find appropriate
sports travel insurance to indulge in their hobby rest assured.
Telegraph Travel polled more than 1,000 skiers and snowboarders.
Its findings suggest a massive switch in the attitudes of British winter sports enthusiasts.
The 71% contrasts with the 39% found to wear a helmet in a comparable survey undertaken by the same publication five years earlier following the death of Natasha Richardson.
The 45-year-old actress suffered a head injury at Canada's Mont Tremblant resort.
The latest questionnaire supports ones conducted by America's National Ski Areas Association and in Switzerland into the safety habits of skiers and boarders in 2013.
These showed that 70% and 76% respectively wore protective headgear. The new survey comes with the approach of February half-term, a favourite week in the family skiing calendar.
ABTA, an association of tour operators and travel agents, said that British skiers are more likely than ever to don helmets.
A debate on whether protective headgear should be mandatory has continued for years.
Some helmet opponents claim they encourage wearers to take extra risks, while others say it should be left up to the individual.
Victoria Bacon, head of communications for ABTA, said the association encourages every skier and boarder to don a helmet.
Ms Bacon said: "We want people to be able to make the most of their time on the slopes and knowing you have the right kind of equipment is one less thing to worry about."
22 February 2017
Hundreds of thousands of people with a potentially fatal genetic blood condition have yet to be diagnosed with the condition, a charity is warning.
21 February 2017
New technology to provide detailed scans of patients could improve the recovery of people suffering with liver cancer, scientists have said.
18 February 2017
At least 10 Britons have been injured in a speedboat accident off the icy coast of Norway.
17 February 2017
Comedian David Baddiel is trying to highlight the "epidemic" of dementia as a killer of older people in a new documentary.
16 February 2017
The public has spoken and the world's favourite cruises are being honoured by a top cruise review site.
15 February 2017
The collaborative #SkiSafe campaign has been relaunched in a bid to raise safety awareness among winter sports enthusiasts.
14 February 2017
A new "age defying" hormone could offer a breakthrough in preventing kidney and heart disease in people who suffer from diabetes.
11 February 2017
Patients needing new life-saving medication could have to wait two years after the UK leaves the EU, experts are warning.
10 February 2017
Families looking to take a cheap break in the upcoming half term are often sorely disappointed, however new research suggests Cyprus is the best destination for a well-priced trip.
09 February 2017
Europe remains the world's number one region as a travel destination - but tourism growth is slowing down, a travel industry report has said.
08 February 2017
A terminal cancer patient is determined to fulfil his dream of climbing Mount Everest, despite having just months to live.
07 February 2017
One third of holidaying families will opt for a British break this year, new research suggests.