Call for an instant quote 0345 90 80 161
Open Mon to Fri 09:00 - 17:30 | Sat 09:00 - 16:00 (GMT)
Or call 0345 90 80 161
31 October 2012 09:31
Abta is to launch a new campaign encouraging people to book ski holidays with its members
People looking to book a ski holiday and take out sports travel insurance will be encouraged to do so with Abta members as part of a new marketing campaign. The travel and tourism association will be attending the Ski and Snowboard Show at Earls Court promoting ski holidays with its members, and also offering advice on how to enjoy a safe ski holiday this winter. The safety advice is also available on abta.com/getfitforski.
Up to 35,000 members are expected to attend the show, which takes place between October 31 and November 4. The Abta stand will be displaying the logos of its members and will also point visitors in the direction of stands run by its members. The travel association will also use social media networks to present the findings of its latest consumer trends survey as well as its ski specific findings.
Victoria Bacon, head of communications at Abta, said: "For many of our members the winter sports market is an important part of their business and these activities will help educate consumers about the advantages of booking with an Abta member in an inspiring and fun way. We also want to make sure those going away are fully prepared to enjoy their ski trip as that helps our members ensure their customers have a safe and happy holiday."
17 May 2019
There's more to Monaco than the Grand Prix. Discover the magic of the Mediterranean principality with our guide to what you must see in Monaco.
[more...]
15 May 2019
Are you heading to one of Europe's best music festivals this summer? Then make sure you read our top ten tips before you leave...
What makes the Monaco Grand Prix so special? From a royal guestlist to a challenging circuit, we take a look at why the Monte Carlo Formula 1 race is so prestigious...
Get inspired for a summer of music, travel and adventure with our guide to some of the best music festivals around Europe.
07 May 2019
Thinking of visiting Spain? There are some excellent reasons to explore the country this spring and summer, from football finals to eating snails - so don't miss out!
Want to learn a new language without the hassle of going to classes? Check out our guide to the best free apps on the market and get yourself holiday-ready in no time.
03 May 2019
Why are there two bank holidays in May? Why do we celebrate May Day? These questions and more are answered in our look at the origins of the May bank holidays...
30 April 2019
Experience the magic of Matera! The 2019 European Capital of Culture, Southern Italy's famous ancient city of caves is the perfect place for a weekend away.
Get inspired for a last-minute getaway this bank holiday weekend! We explore five alternative European city break destinations perfect for a weekend away.
18 April 2019
How much do you know about Spain? Read up on some fascinating facts about Spain and learn more about magical mice, liquid gold and big pay-outs.
16 April 2019
Keen to see first-hand who gets crowned champions of Europe? Europe's biggest football match takes place in Madrid: here's your guide to everything you need to know.
Going away with your children? Beat the stress of travelling with your family with these great travel tips. Here's what you need to know if you're travelling with kids this Easter.